TY - CHAP
T1 - FOOTBALL FOR DEVELOPMENT THROUGH THE GENERATION AMAZING FOUNDATION
T2 - One million reasons more than just geopolitics
AU - Banda, Davies
AU - Anagnostopoulos, Christos
AU - Swart-Arries, Kamilla
AU - Al Khori, Nasser
N1 - Publisher Copyright:
© 2025 selection and editorial matter, Simon Chadwick, Paul Widdop and Michael M. Goldman; individual chapters, the contributors.
PY - 2024/1/1
Y1 - 2024/1/1
N2 - The organization of mega sport events provides host countries with the opportunity to gain international exposure, reap potential economic benefits, and leave lasting and positive legacies. Qatar achieved its’ global cultural ambitions’ by hosting the 2022 men’s FIFA World Cup and strengthened its diplomatic power. One way to achieve this goal has been a corporate social responsibility (CSR) program that uses football to promote social change on an individual and community level. The chapter presents an illustrative case of geopolitics through football based on the human and social legacy program of Qatar 2022, namely the Generation Amazing Foundation (GA). Two examples are presented to illustrate the case: a humanitarian response to the Afghanistan crisis and a South-South partnership to advance a football-for-development curriculum.
AB - The organization of mega sport events provides host countries with the opportunity to gain international exposure, reap potential economic benefits, and leave lasting and positive legacies. Qatar achieved its’ global cultural ambitions’ by hosting the 2022 men’s FIFA World Cup and strengthened its diplomatic power. One way to achieve this goal has been a corporate social responsibility (CSR) program that uses football to promote social change on an individual and community level. The chapter presents an illustrative case of geopolitics through football based on the human and social legacy program of Qatar 2022, namely the Generation Amazing Foundation (GA). Two examples are presented to illustrate the case: a humanitarian response to the Afghanistan crisis and a South-South partnership to advance a football-for-development curriculum.
UR - https://www.scopus.com/pages/publications/85212750790
U2 - 10.4324/9781003535690-27
DO - 10.4324/9781003535690-27
M3 - Chapter
AN - SCOPUS:85212750790
SN - 9781032879833
SP - 188
EP - 195
BT - Continental Perspectives on the Geopolitical Economy of Football
PB - Taylor and Francis
ER -