COVID-19 and Sport-Related Corporate Social Responsibility

Research output: Chapter in Book/Report/Conference proceedingChapterpeer-review

Abstract

Chapter 27 explores the impact of COVID-19 on sport-related corporate social responsibility (CSR) initiatives. The chapter provides a theoretical overview of the field of sport-related CSR before looking at how sport organisations have adapted their CSR initiatives in face of the global health crisis. An applied case study involving Nike is presented to support the arguments made.

Original languageEnglish
Title of host publicationRoutledge Handbook of Sport and COVID-19
PublisherTaylor and Francis
Pages283-290
Number of pages8
ISBN (Electronic)9781000631531
ISBN (Print)9781032009070
DOIs
Publication statusPublished - 1 Jan 2022

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